Why do we need coaching?
It's essential to achieve our potential. Think about sport; would you send a Premiership football team or a champion tennis player into competition without coaching them?
Or would you try to drive an expensive car tens of thousands of miles without refuelling and regularly servicing it? It wouldn't work, would it?
What's it worth for the company and me?
We know that in today's individualistic culture people make up their own minds about their level of commitment. Coaching facilitates good decision-making here. And the return on this investment in people can be immense! Spend £15,000 in coaching for 5 key senior people: their increased commitment and performance can easily add 2% to your profit margin through gain in sales, market share and cost reduction. For every £70 million turnover that's £1.4 million! Think what that does to you own and your company's reputation – and to your bonus!
The Benefits and Objectives of Coaching
Benefits:
- Raise your self-awareness
- Raise your awareness of others and their environment
- Motivate and inspire others to action
- Develop a more effective leadership and management style
- Learn how to evaluate your own and others' performances
- Take personal responsibility and make effective decisions
- Produce lasting behaviour change in yourself
- Increase your effectiveness
Objectives:
- Ascertain areas for personal development
- Establish a personal contract with the coach
- Analyse feedback from colleagues and friends
- Set goals for personal improvement
- Improve interaction and dialogue with other people
- Build stronger relationships
- Monitor progress and make necessary changes
- Enjoy the personal victories that lead to public success
- Achieve measurable business results
- Establish a meaningful work-life balance
- Develop a career plan

"We've just had our most successful year, and I know your work with three of our senior people has made a significant contribution to it."
C.E.O. Financial Services Company